Ope Talk
Last Thursday we had a talk from ex-Ravensbourne student Ope Odueyungbo. He graduated from the course in 2013. Ope is a prime example of how to use social media to get commissioned work. He has used Instagram since 2010 and he thinks that “80%” of his work has been gained through his Instagram feed.
He has got a fantastic following on Instagram which he uses to share the work he does for his clients. He has 96.1k followers to which a fair amount of his post past 1000 likes.
Mentioning clients he has worked with a wide range of clients.
- Mini
- Adidas
- Huawei
- Disaraonno
- Audi
- Puma
- Cadbury
- Greenwich Peninsula
- Kodak
- Absolut Vodka
- American Express
- Nokia
- Timberland
To name a few.
Here are a few examples of his commissioned jobs
This is what I took from the talk:
- With social media you should “Post Regularly … comment & like other peoples work“
- When he was on his first job with Adidas he was “excited but I had to keep a professional mindset“
- “Good to travel it broadens your horizons and keeps your work fresh“
- “Keep taking pictures, even if you don’t have your camera“
- “The end of the day with social media. We don’t know who is watching” It could be a fan, it could be a future client
- “Go through Instagram and delete your personal posts and only post your best work“
- “Following others is a great way to learn, grow and be part of the photographic community“
- “The more you help the community, the more the community will help you“
- “Try to post on a daily basis“
- “The more you shoot, the better you’ll get“
- “You have to be firm about your pricing, have to get be confident with your fee“
- “If they come to you, it’s for a reason. They like your work“
- “If companies come to you with a specific fee, they probably have more to pay“
- “Sometimes it’s worth earning less money just to get your name out there“